O Espagueti do Multiverso | The Flash
Client / Year
HBO Max
2023
Role
Creative Direction
Creative Strategy
Creative Team Management
About
This here is something crazy. A rather metalinguistic project on many levels. Our goal was to convey that all DC Multiverses lives on HBO Max, but we didn't want to do it in a common way. We seized the premiere of The Flash on HBO Max to explain the opening of the multiverse with he iconic Spaghetti scene performed by Michael Keaton and Ezra Miller in the movie. In the scene, the old Batman explains to the two Flashes, using a plate of spaghetti, what this thing called the Multiverse is and it works. We took this cue and brought together Diego Defante, Julia Rabelo, and Rango Brabo to explain, or perhaps confuse, the audience on a Cooking Show. The receipt? Spaghetti, of course. But in the end, everyone got it: the DC Multiverse and The Flash are all on HBO Max.
Scripted Sketch
This is the openning of the show, where our branded content happens. This aprt was fully scripted by the HBO Max Creative team and produced by PodPah.
Full Episode
Check out the full episode of Rango Brabo with Diogo Defante and Júlia Rabello.
